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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Blueprint: Turning Service Messages into Your Best Marketing
Marketing

Blueprint: Turning Service Messages into Your Best Marketing

The aim of marketing is to know and understand the customer so well that the product or service fits him or her and sells it...

Ellen Flynn 28 April 2020
The Anatomy of a Perfect Cart Abandonment Campaign
Marketing

The Anatomy of a Perfect Cart Abandonment Campaign

One of the more common problems for mobile apps is cart abandonment. We’ve all been there: selected our flight, a...

Gordon Glauser 23 April 2020
The New Normal: Business as Usual in COVID-19
Industry Thoughts

The New Normal: Business as Usual in COVID-19

The world is reeling in the wake of the spread of a pandemic. No country, community, or person has escaped the impact of thi...

Bob Strohmeyer 10 April 2020
Swrve Success: Telefonica Increases Retention by 50%
Successes

Swrve Success: Telefonica Increases Retention by 50%

As one of the largest telecommunications companies in the world, Telefonica uses the power of technology to bring people tog...

Ellen Flynn 06 February 2020
eBook: Global Telecom Multichannel Marketing Strategies 2020
Industry Thoughts

eBook: Global Telecom Multichannel Marketing Strategies 2020

Positive customer experiences are core to the success of global telecoms. But with so many customers scattered all over the ...

Ellen Flynn 04 February 2020
Swrve Kicks Off 2020 in Austin, TX
Marketing

Swrve Kicks Off 2020 in Austin, TX

The first decade of “martech-as-a-service” is over. Those of us working in the industry have witnessed amazing i...

Ellen Flynn 04 February 2020
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