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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Why Personalization Matters On Mobile
Industry Thoughts

Why Personalization Matters On Mobile

Today Swrve announced the availability of our personalization engine - delivering more power than ever before to mobile mark...

The Team at Swrve 15 September 2015
Personalized Push Notifications - How And Why
Product

Personalized Push Notifications - How And Why

There are many forms of personalization, but perhaps the one that springs most readily to mind for most of us is the simple ...

Darragh Smyth 02 September 2015
Here Comes (Real) Apple TV Are You Ready?
Industry Thoughts

Here Comes (Real) Apple TV Are You Ready?

There have been a number of recent articles speculating on the nature of the Apple TV launch that is taking place next month...

The Team at Swrve 31 August 2015
A Short History Of Apps - aka ‘Why You Need Swrve’
Industry Thoughts

A Short History Of Apps - aka ‘Why You Need Swrve’

Swrve was built, from the beginning, to solve what is by now an urgent requirement for many businesses - the need to engage ...

The Team at Swrve 27 August 2015
What Mobile Means For The “Single Customer View”
Industry Thoughts

What Mobile Means For The “Single Customer View”

Spend 30 minutes wandering around the meeting rooms and common spaces of any decent-sized B2C organization and likely as not...

The Team at Swrve 20 August 2015
The Three Ages Of Targeting (On Mobile And Elsewhere)
Industry Thoughts

The Three Ages Of Targeting (On Mobile And Elsewhere)

At Swrve we recently announced the general availability of our Predictive Suite, which enables our customers to understand w...

The Team at Swrve 17 August 2015
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