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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Why Everything You “Know” About Mobile Marketing Is Wrong
Industry Thoughts

Why Everything You “Know” About Mobile Marketing Is Wrong

Everyone knows just how important mobile is to the 21st century consumer. After all, we’re all consumers ourselves and...

The Team at Swrve 06 September 2016
Mobile Marketing is Like Email Marketing, Except It’s Not. It’s Different.
Industry Thoughts

Mobile Marketing is Like Email Marketing, Except It’s Not. It’s Different.

It's not uncommon for many brand marketers to think that once they’ve nailed down the science of email marketing, ...

The Team at Swrve 30 August 2016
Marketing

Swrve is Going To Dmexco! Visit Us At Hall 9/C033

It’s all happening in September! Labor day, National tailgating day, Beyonces birthday… but what are we most exc...

The Team at Swrve 24 August 2016
Personalize Your Push With Emoji!
Industry Thoughts

Personalize Your Push With Emoji!

Emojis, once thought of as a passing trend, popular with teens, have become another language on mobile - a language that thi...

The Team at Swrve 17 August 2016
Writing A Mobile Marketing RFP? We Can Help!
Industry Thoughts

Writing A Mobile Marketing RFP? We Can Help!

There’s no point pretending otherwise - there’s more than one mobile marketing automation vendor out there. So m...

The Team at Swrve 04 August 2016
What Pokemon GO Means for Location and Mobile
Industry Thoughts

What Pokemon GO Means for Location and Mobile

Among the many things that we have learned about Pokemon GO in the past week is that the addition of real-world location to ...

The Team at Swrve 29 July 2016