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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

How To Point Out Key Features In Your App
Marketing

How To Point Out Key Features In Your App

If you’re like me (and, for many reasons, let’s hope you’re not), you’ll regularly have trouble reme...

The Team at Swrve 09 November 2017
Why words are not enough: the power of the visual
Marketing

Why Words Are Not Enough: The Power Of The Visual

Apparently, humans now only concentrate for around eight seconds. Which gives me roughly until the end of this sentence to t...

Aaron Dolan 08 November 2017
The Cost of Keeping a Mobile App User
Industry Thoughts

The Cost of Keeping a Mobile App User

In the fast–moving and fickle world of mobile apps, users have a tendency to lose interest in their new downloads quic...

Aaron Dolan 06 November 2017
Are Push Notifications A Smart Way To Bring Back Users?
Marketing

Are Push Notifications A Smart Way To Bring Back Users?

A customer of ours recently came to us saying they were disappointed with click rates relating to their push notification ca...

The Team at Swrve 06 November 2017
In-App Guidance At CastBox
Product

In-App Guidance At CastBox

One downside (or perhaps it’s an upside?) of working at Swrve is that most of us no longer simply enjoy apps for their...

The Team at Swrve 26 October 2017
3 Great A/B Tests To Help Drive First Transactions
Marketing

3 Great A/B Tests To Help Drive First Transactions

There’s a strong argument nothing is more important than the first transaction on mobile. A big claim, so probably wor...

The Team at Swrve 25 October 2017
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