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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

Old fashioned attitudes can hold back marketing progress as much as old fashioned tech
Marketing

Why Marketing In 2018 Is About Attitudes - Not Just Tech

At Swrve we’re never shy about promoting great articles we come across during the working day. Particularly if they co...

The Team at Swrve 18 January 2018
To communicate with your app users, marketers first need to listen.
Industry Thoughts

Why Listen-First Marketing Matters In 2018

It’s easy to get excited about the ability to communicate. That’s why many marketers - or whoever is tasked with...

The Team at Swrve 15 January 2018
Swrve partners with Segment
Product

Swrve Team Up With Segment!

We all know that data is where it’s at these days. Without it, you’re nothing. With it - you’ve got a chan...

The Team at Swrve 11 January 2018
Deep links create a seamless customer journey
Product

Deep Links - The Small Thing That Can Make A Big Difference

Smartphones are the ultimate instrument of distraction. I’m definitely not the only one who picks up their phone with ...

The Team at Swrve 11 January 2018
Identify pressure points where users might leave your app
Marketing

The Pressure Points Where You Could Be Losing Users

So, you’ve got yourself a new user. Congratulations! In an app market more competitive than most major sporting events...

Aaron Dolan 11 January 2018
Intent engine examples - media
Product

The Swrve Intent Engine: Three Media Case Studies

Continuing our occasional series on the use cases that show the sophistication of our Intent Targeting Engine in action, I d...

The Team at Swrve 10 January 2018