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Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

The Art Of Audience Building
Industry Thoughts

The Art Of Audience Building

Targeting is important; it doesn’t take Sherlock Holmes to figure that one out. Whatever it is you are aiming for, the...

The Team at Swrve 26 January 2018
Intent targeting examples for finance apps
Product

Audience Building In Finance With The Swrve Intent Engine

Welcome to the third in an unofficial series highlighting practical ways in which Swrve’s Intent Engine can be used to...

The Team at Swrve 24 January 2018
Three quick video guides to boosting your app performance
Marketing

2 Minute Video Guides to App Success

Sometimes, the simplest solutions are the best. We’re all busy people, so let’s keep this quick: below are three...

Aaron Dolan 23 January 2018
Localizing push notifications dramatically increases user engagement rates.
Product

In Case You Missed It: Localizing Push Notifications

¡Bienvenidos a la entrada más reciente en nuestro blog! It’s frustrating when something just isn&rs...

Aaron Dolan 22 January 2018
60 Billion Dollar App Industry
Industry Thoughts

The $60 Billion App Industry

I’m sure by now you’ve all heard the trumpets sounding, seen the firework displays, and felt the thundering of a...

The Team at Swrve 18 January 2018
Live streaming of sports events by OTT providers offers both challenges and opportunities for marketers.
Industry Thoughts

The State Of Play With OTT Sports Streaming

The starting whistle has blown, the spectators are watching eagerly, and a major metaphorical match has just kicked off in t...

Aaron Dolan 18 January 2018
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