Swrve Blog

Advice, opinion, and mobile marketing expertise from the team at Swrve

How To Know What A Consumer Will Find Personally Relevant

How To Know What A Consumer Will Find Personally Relevant

Let’s talk about relevance. It’s a word that is cropping up again and again, and for good reason: personally rel...

The Team at Swrve 29 June 2018

Why Apple’s Notification Changes Could Be Bad News For Bad Marketers

Why Apple’s Notification Changes Could Be Bad News For Bad Marketers

Sometimes the most important announcements sneak under the radar. Even if WWDC this year was low key enough in terms of cons...

The Team at Swrve 22 June 2018

future channel agnostic swrve

Industry Thoughts

The Future Is Channel Agnostic

In the very near future, mobile marketing will be ‘channel agnostic’. That transition will mean more effective t...

Ellen Flynn 19 June 2018

3 Campaigns That Have Delivered Success In The Telco Industry

3 Campaigns That Have Delivered Success In The Telco Industry

Telcos operate in the somewhat unusual position of being central to the mobile revolution, and yet at the same time continui...

The Team at Swrve 18 June 2018

Meet Swrve At Cannes Lions

Meet Swrve At Cannes Lions

Swrve is excited to be attending the 65th Cannes Lions; and not just because of the beautiful French Riviera surroundings, b...

The Team at Swrve 14 June 2018

3 Airline Customer Service Campaigns That Delivered Success

3 Airline Customer Campaigns That Delivered Success

Mobile apps are the channel of choice for travellers, from the booking process to the journey itself - with the mobile board...

The Team at Swrve 01 June 2018

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